HIRSCH sets sail towards a new era

In July 2025, the VITAPROTECH Group initiated a major transformation of its organization to deliver smarter, more agile, and more connected security solutions to customers worldwide.

As part of this journey, we brought our regional brands together under the HIRSCH name in France, the US, the UK, and Germany. Our goal: to simplify the customer experience and open the door to tomorrow’s security solutions.

Now, we are preparing for the next step. And to symbolize this journey, we chose to do things differently.

VITAPROTECH has partnered with skipper Mikael Mergui and his Class40 sailboat, now proudly carrying the HIRSCH name. But this is not sponsorship as usual. This boat will be more than a sailboat — it will be the scout of our transformation, a messenger of change guiding us month after month toward HIRSCH’s new era.

Follow the adventures of the boat. Follow the journey of HIRSCH. Because this is not just a race. It is the beginning of a new story.